Summary
Overview
Work History
Education
Skills
Hobbies and Interests
References
Industry Experience And Training
Timeline
Generic

JESS MAYHEW

AUCKLAND,NZ

Summary

Communications leader with 15+ years’ experience shaping customer messaging, brand stories and integrated campaigns. Skilled at turning complex information into clear, engaging communications across multiple channels. Strong track record of working with senior leaders, guiding teams and delivering strategies that improve customer experience and achieve business goals. Experienced in managing large budgets and projects, balancing accuracy, creativity and compliance.

Overview

19
19
years of professional experience

Work History

GM - Head of Consumer

Undertow Media
Auckland
05.2019 - Current
  • Lead the agency’s consumer portfolio, providing strategic direction and ensuring communications align with client objectives and brand goals
  • Shape and deliver communication strategies across channels including earned & paid media, digital, social, influencer and experiential
  • Partner with senior client stakeholders to refine messaging and ensure communications are delivered effectively across channels
  • Mentor and manage a high-performing team, supporting professional growth and ensuring work is delivered to a high standard
  • Oversee budgets for large-scale campaigns, ensuring cost efficiency and consistent impact at scale
  • Retain a senior-level role in crafting clear, compelling content and adapting messages for different audiences
  • Identify opportunities to streamline processes, improve collaboration and expand client partnerships
  • Lead recruitment and talent acquisition, building a team aligned with the agency’s culture and growth goals

Account Director

Cool Blue Brand Communications
Newcastle upon Tyne, UK
07.2012 - 05.2017
  • Directed communication strategies for major clients, ensuring campaigns supported business objectives across PR, digital, design and social channels
  • Acted as the primary advisor for senior client stakeholders, aligning communications with organisational goals and customer expectations
  • Managed multi-disciplinary teams to deliver campaigns on time, on budget and to award-winning standards
  • Created communications across PR, print, digital, direct marketing and EDMs, ensuring alignment with brand strategy and clear, consistent messaging
  • Built trusted partnerships with clients, contributing to repeat business and strategic growth

Senior Account Manager / Account Manager / Account Executive

Impact PR
Auckland
07.2007 - 06.2012
  • Managed retained client accounts, developing and executing integrated communications campaigns from planning through to delivery
  • Wrote and produced messaging for multiple channels, adapting content to suit different audiences
  • Coordinated campaign activity, keeping projects on track and meeting agreed outcomes despite competing priorities
  • Evaluated results through media monitoring and reporting, providing recommendations to strengthen future activity

HR Communications Coordinator

Russell McVeagh
Auckland
06.2006 - 06.2007
  • Supported graduate and clerk recruitment through targeted communications, simplifying complex processes for prospective candidates
  • Partnered with senior leaders to deliver internal and external communications that reinforced the firm’s brand and attracted top talent
  • Produced content and coordinated campaigns across on-campus, digital and internal channels, ensuring accuracy and compliance in a regulated environment

Education

Bachelor of Communications Studies (BCS) -

Auckland University of Technology
Auckland
01.2006

Skills

  • Customer communication strategy
  • Stakeholder engagement
  • Team leadership
  • Analytical thinking and innovation
  • Budget management
  • Resource management
  • Process improvement
  • Written, verbal and interpersonal communication

Hobbies and Interests

  • Family
  • Fitness
  • Sport
  • Travel

References

References available upon request

Industry Experience And Training

  • Pressie Awards Steering Committee Member and Judge, Comms Council, NZ, 01/01/23
  • Building Client Relationships, Savage Communications, UK, 01/01/16
  • Strategic PR Management, Chartered Institute of Public Relations, UK, 01/01/15

Timeline

GM - Head of Consumer

Undertow Media
05.2019 - Current

Account Director

Cool Blue Brand Communications
07.2012 - 05.2017

Senior Account Manager / Account Manager / Account Executive

Impact PR
07.2007 - 06.2012

HR Communications Coordinator

Russell McVeagh
06.2006 - 06.2007

Bachelor of Communications Studies (BCS) -

Auckland University of Technology

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